From Crowdfunding Prototype to Purchase: How Indiegogo moves to e-commerce
Having been a crowdfunding consultant and helped dozens of creators go through the ideation process into the market, I am intrigued by the latest development by Indiegogo-IndieShop. IndieShop is an e-commerce platform that has brought much-needed fresh air both for the creators and early adopters. I’ve seen brilliant creators struggle for years with the “what…
